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الأربعاء، 18 ديسمبر 2019

Product ownership is the keystone to martech management

Implementing frameworks like Scrum and Prosci can increase the chances of a product’s success, but a person must accept the responsibilities to own it.

Please visit Marketing Land for the full article.


Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/34vXeba

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