Email Deliverability Rates Dragging You Down? Try These 10 Do's and 7 Don'ts

Though most email marketers focus on optimizing click-through rates and open rates--and for good reason--those popular metrics won't add up to success if your emails don't land in your contacts' inboxes in the first place. Read the full article at MarketingProfs

Source MarketingProfs Daily: Email Marketing http://ift.tt/249CEeX