Facebook profile banner lets Aussies show support for marriage equality

Facebook is showing its rainbow colours by allowing Australians to display their support for the LGBT community's fight for equality.

On Tuesday, Facebook announced users could have their say on same-sex marriage by adding a new rainbow flag banner to their profile photos. Working with the advocacy group Australian Marriage Equality, Facebook built the frame that adds the statement "I heart marriage equality."

SEE ALSO: Conchita Wurst isn't pleased about Australia's lack of same-sex marriage

The release of the frame coincides with the 38th annual Sydney Gay and Lesbian Mardi Gras parade on Saturday in Sydney. It also follows the international success of the rainbow filter, which Facebook created in June 2015 following the U.S. Supreme Court's decision to strike down gay marriage bans. Read more...

More about Facebook, Marriage Equality, Mardi Gras, Australia, and Social Media

Source Social Media http://ift.tt/1Qi8tIw

Original 'Damn Daniel' tweet deleted after teen's Twitter account hacked

The Internet lost a little piece of meme history over the weekend.

Josh Holz, the 15-year-old high school student behind the crazy viral "Damn Daniel" video, had his Twitter account hacked Sunday. Though the teen has since regained control of his account, the attackers deleted the original tweet that helped the the video go viral

See also: In case you didn't know, Daniel is back at it again with the white Vans

The hackers appear to have gotten into Holz's account sometime Sunday. He said it was the second time his account had been hacked.

Once in, the attackers posted racist videos and deleted the original tweet. Read more...

More about Twitter, Social Media, Tech, Memes, and Apps Software

Source Social Media http://ift.tt/1L06ycV

Here Are The Top 7 Reasons You Should Attend MarTech

MarTech: The Marketing Tech Conference is right around the corner and we’re excited to share this incredible experience with you. If you haven’t registered yet, take a moment to review the top 7 reasons you should attend this year’s conference in San Francisco, March 21-22: Actionable content....

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1Tisxi3

Marketing Day: Oscars Twitter Record, Programmatic Display Tactics & Location Marketing

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/21Ephys

mNectar Expands Its App Streaming Ad Network To Cellular Data Transmission

San Francisco-based company has launched Spectra, which can now stream over 3G/4G/EDGE connections in addition to the previously-supported Wi-Fi.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1QnNF3N

How J.K. Rowling uses the Internet to keep the magic of 'Harry Potter' alive

— The Intentional Fallacy, 1954

With these stirring words the American critics, W. K. Wimsatt Jr. and Monroe C. Beardsley, established a principle still maintained by many: namely that once a book is published its author relinquishes authority over it and becomes, in effect, a reader like any other, with no special power to determine meanings or control interpretations. Any intentions not realized in the book itself cannot be shoehorned in by post-facto pronouncements, even by the author.

It was always more complicated than that, but the relationship of J.K. Rowling to the world of the Harry Potter series shows the serious limitations of this view. Read more...

More about Books, Twitter, Social Media, Harry Potter, and J.K. Rowling

Source Social Media http://ift.tt/1TN0VRX

How modern technology could have solved every problem in literary history

Technology has made our lives so much easier. We have instant directions at our finger tips, it has never been easier to find a date, and with a push of a button we can get food delivered directly to us

But could these modern miracles have solved the epic problems found in classic literature?

See also: #InternetABook gives classic literature the modern remake you didn't know it needed

Interactive book retailer Flipsnack thinks so. In a new series Modern Day Classics, the company imagines what would happen if your favorite book characters had access to the tech we all rely on today.

After all, Romeo and Juliet would be a much different love story if they met on Tinder — and if Sam and Frodo had Google Maps directions to Mordor, it might have saved a lot of hassle Read more...

More about Books, Social Media, Tech, Humor, and Classic Literature

Source Social Media http://ift.tt/1Rg4J89

DiCaprio’s Oscar Win Sets New Twitter Record

Sorry Ellen DeGeneres, but Leo's award for Best Actor beat out your famous group selfie for the most-tweeted moment in Oscar's history.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/21wR9bh

Prioritizing Local Search Profile Listings: 2 Methods

Looking to start building those citations for local SEO? Columnist Lydia Jorden shares her strategy for determining which local business listing sites are worth investing in.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1ScVrib

Connecting Demographics To Search Queries

Frustrated by the lack of demographic data available for search ads? Contributor Andrew Ruegger shares his method for obtaining demographic information at the keyword level.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1RfMZK9

How To Prepare WordPress for Facebook’s Instant Articles

How to Set Up WordPress for Instant Articles Install Pagefrog and head to “Mobile Formats” > “Set Up” Navigate to Publishing Tools in your Facebook page Navigate to Production under the Instant Articles section (source) Click on the Set Up button (source) Grab your RSS feed URL: http://ift.tt/1ncdgku Paste it into the RSS Feed URL […]

The post How To Prepare WordPress for Facebook’s Instant Articles appeared first on Builtvisible.

Source Blog – Builtvisible http://ift.tt/1XVDAN2

Programmatic Display: 3 Tactics to Master in 2016

Programmatic will account for 63% of all display buys in 2016, but marketers big and small are having a difficult time understanding what it is and why it matters. Contributor and Googler Brad Bender shares answers and tactics to get started.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1RfID5J

21 Ideas on How to Promote Your Blog

How to Set Up a Local AdWords PPC Campaign That Kills the Competition (Part 1 of 2)

Are the leads you're getting from Google in too short supply for your taste? That no longer has to be the case, because you now have the definitive guide to dominating Google AdWords for your local area. Read the full article at MarketingProfs

Source MarketingProfs Daily: Search Engine Marketing http://ift.tt/21wrwre

How to Set Up a Local AdWords PPC Campaign That Kills the Competition (Part 1 of 2)

Are the leads you're getting from Google in too short supply for your taste? That no longer has to be the case, because you now have the definitive guide to dominating Google AdWords for your local area. Read the full article at MarketingProfs

Source MarketingProfs Daily: Search Engine Marketing http://ift.tt/21wrwre

To Maximize The Value Of Testing, Start With A Strategy

Looking to improve your testing or just getting started? Columnist Nick Iyengar has tips on how to build your strategy for testing and optimization.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1oT5Ggi

Empower Your Indirect-Sales Marketers

You want your network of resellers, distributors, and channel partners to promote your products and services, but everyone's swamped with info from your competitors and focused on their own agendas. So, how can you drive engagement? Read the full article at MarketingProfs

Source MarketingProfs: Marketing Opinions http://ift.tt/1OImWJy

Which Types of Facebook Brand Posts Get the Most Engagement?

Do shorter or longer Facebook posts get more Likes, comments, and shares? Is it better to embed videos directly on the social network or use YouTube links? What days and times see the highest engagement rates? Read the full article at MarketingProfs

Source MarketingProfs Daily: Social Media http://ift.tt/1RAdixm

Which Types of Facebook Brand Posts Get the Most Engagement?

Do shorter or longer Facebook posts get more Likes, comments, and shares? Is it better to embed videos directly on the social network or use YouTube links? What days and times see the highest engagement rates? Read the full article at MarketingProfs

Source MarketingProfs Daily: Social Media http://ift.tt/1RAdixm

5 Ways Calls Can Reduce Search Marketers’ Cost Per Lead

Columnist CJ Arseneau discusses how call tracking can help you understand the value of calls in your search program and lower your customer acquisition costs.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1QQcDuD

Google Suggest Optimization: How To Optimize For Google Autocomplete

Google Suggest may often be the most random collection of auto-corrections you will ever see. I once saw a screenshot that took "I punched a…" and it auto-suggested "...whale right in the face". Oftentimes Google Suggest is a strange animal... […]

Post from: Search Engine People SEO Blog

Google Suggest Optimization: How To Optimize For Google Autocomplete

--
Written by Ann Smarty, SEOsmarty.com

The post Google Suggest Optimization: How To Optimize For Google Autocomplete appeared first on Search Engine People Blog.

Source Search Engine People Blog http://ift.tt/1XVcMwi

Snapchat apologizes for employee payroll data leak after phishing attack

A leak of employee payroll data is a nightmare for every company — especially one that's, by some measures, still in startup stage. 

That's the fate that befell Snapchat on Friday, and now the company has issued a formal apology and an explanation of what exactly happened. 

SEE ALSO: You can now unlock special Snapchat lenses on your birthday

In a blog post, Snapchat claims the data was stolen from the company via an "isolated phishing scam." A scammer impersonating the company CEO asked for employee payroll data from the company Snapchat department, and employees fell for the scheme. 

"When something like this happens, all you can do is own up to your mistake, take care of the people affected, and learn from what went wrong," the post reads.  Read more...

More about Phishing, Hack, Snapchat, and Social Media

Source Social Media http://ift.tt/1pkPG6N