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الأربعاء، 29 أبريل 2020

ABM Is… These Three Things (And Why B2B Marketing Should Look a Lot Like Dating)

The idea of account-based marketing (ABM) isn't new. But recently we've moved beyond basics, shifting into full-on strategies and mindsets around how B2B marketing needs to get done. And when you think about that, it's a lot like dating. Read the full article at MarketingProfs

Source MarketingProfs Daily: Marketing Strategy https://ift.tt/35gtTTX

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