TikTok Self-Serve Ads Platform to Launch

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore TikTok’s upcoming ads platform with Rachel Pedersen. We also talk about Twitter’s new desktop redesign with Dan […]

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LinkedIn lifts the hood on its news feed algorithm to show how it ranks posts

The company has made a number of changes to its ranking algorithm over the past 12 to 18 months to surface more niche conversations.

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Constant Contact launches e-commerce enhancements

Constant Contact will now offer WooCommerce integration, new features for Shopify merchants.

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How to Target Cold Audiences With Facebook Ads

Wondering how to use Facebook ads to find new customers? Do you want to know whom to target with cold ads on Facebook? To explore targeting cold audiences with Facebook ads, I interview Amanda Bond. Amanda is a Facebook ads expert and founder of The Ad Strategist. Her course is called The StrADegy System. Amanda […]

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15 Twitter bio ideas and examples to attract new followers

GetResponse adds new webinar features, integrations with e-commerce, online payment and Facebook Ads

The company is expanding the platform well beyond email.

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How marketers can take the lead with revenue optimization teams

Many marketers are best positioned to drive change, improve alignment and create new opportunities for business results.

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The Summer Road Trip in 2019: Mobile and Social Trends [Infographic]

Mobile devices have become integral to the summer road trip experience for many people, according to recent research from AdColony. Read the full article at MarketingProfs

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Hootsuite integrates Yext Reviews into its dashboard

Businesses using both platforms will be able to manage online customer reviews and monitor their Yext analytics alongside their social media efforts.

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The Summer Road Trip in 2019: Mobile and Social Trends [Infographic]

Mobile devices have become integral to the summer road trip experience for many people, according to recent research from AdColony. Read the full article at MarketingProfs

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Episerver unveils digital marketplace for verified apps

The new marketplace tests and verifies compatibility with all applications before releasing in the marketplace.

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Amazon’s new “Counter” service lets customers pick up packages in staffed retail locations

The new service underscores Amazon’s continued efforts to provide customers with more delivery and pick up options.

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Interactive Content and the Future of Live TV

Fortnite's live performances and Netflix's new ventures are evidence that younger audiences' expectations of content are changing: They don't want to just watch it, they want to experience it. What will be the next way to grab mass audiences' precious time and attention? Read the full article at MarketingProfs

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The glass was half full at Cannes this year: 3 trends on everyone’s lips

From the expanding and complicated regulatory landscape to OTT and streaming’s effect on broadcast advertising, this year’s Cannes ushered in a renewed sense of urgency and purpose.

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Actionable tactics. Proven strategies. Insane savings.

If you’re planning to join us in Boston, remember to register by July 13 to save up to $900 off on-site rates!

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Amplify Your Content Production … and Have Fun While You’re At It

Publishing a good volume of excellent content can be a tough game. And if you don’t keep it fun, you’re...

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Instagram to start showing ads in Explore tab

The company said it will be introducing ads in Explore “slowly and thoughtfully” in the coming months.

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TINT introduces solution to quickly build UGC-driven web experiences

The new Experience Builder is a no-coding-required platform for developing web pages centered on user generated content.

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Reach the managed inbox with a proactive approach to email deliverability

Optimizing for the managed inbox requires more than ‘checking the box’ on deliverability factors.

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Shopify introduces Apple Business Chat integration for its mobile messaging app

Merchants will be able to manage their Apple Business Chat communications via the Shopify Ping app.

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When to Be Redundant, Repetitive, and Say the Same Thing Twice

Remember your fifth grade “What I did on my summer vacation” paper, where you used the words “pool,” “baseball” and...

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LinkedIn Pages get new CTA buttons, mobile editing capabilities, more

The new call-to-action buttons include five options: Contact Us, Learn More, Register, Sign Up and Visit Website.

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Amazon Prime Day, summer’s ‘Black Friday’, becomes 2-day sale

Prime Day 2019 will easily cross $5 billion in sales this year and could inch closer to $6 billion.

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