When You’re Ready for a Change, Don’t Hesitate

This is the last Copyblogger Weekly of the year — and the decade! And actually, it’s the last Copyblogger Weekly...

Continue Reading

The post When You’re Ready for a Change, Don’t Hesitate appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2PFhmn4

What’s the One Skill that Separates Well-Paid Freelance Writers from Those Who Struggle?

Everyone loves the part of the hero’s journey where our protagonist accepts the “call to adventure” and “crosses the threshold”...

Continue Reading

The post What’s the One Skill that Separates Well-Paid Freelance Writers from Those Who Struggle? appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2x29TDR

Why the Best Writers (Sometimes) Aren’t Paid What They’re Worth

Maybe you don’t say it out loud. It sounds like bragging, and bragging is obnoxious. But you know you’re good....

Continue Reading

The post Why the Best Writers (Sometimes) Aren’t Paid What They’re Worth appeared first on Copyblogger.

Source Copyblogger https://ift.tt/35vP8Ar

Thought Leadership Is a Synonym for Attention

Personally, I’ve never liked the term “thought leadership.” It signifies some exalted guru status, and my 20 years of online...

Continue Reading

The post Thought Leadership Is a Synonym for Attention appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2sAyOQc

How to Build a (Real) Writing Business

Getting your first paid writing gig is really exciting. It’s an accomplishment and a turning point. You might actually be...

Continue Reading

The post How to Build a (Real) Writing Business appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2PhdKrc

3 Steps to Hone the Skill that Can Advance Your Career as a Writer

There are writers. And then there are professional writers. Over my career as a writer and editor, I’ve noticed one...

Continue Reading

The post 3 Steps to Hone the Skill that Can Advance Your Career as a Writer appeared first on Copyblogger.

Source Copyblogger https://ift.tt/34cKlCH

7 Ways to Find Readers and Subscribers When No One Knows You Yet

The early days of a new blog, podcast, or video channel are actually a sort of magical time. It’s quiet....

Continue Reading

The post 7 Ways to Find Readers and Subscribers When No One Knows You Yet appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2RFJkAm

Who’s the Hero in Your Business?

Many businesses are mediocre because they don’t have the slightest desire to be heroic. They just want to get through...

Continue Reading

The post Who’s the Hero in Your Business? appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2P23Ol9

9 Essential Elements of Effective Content Marketing

You can’t have one without the other … No, I’m not musing about love and marriage. I’m talking about content...

Continue Reading

The post 9 Essential Elements of Effective Content Marketing appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2sPO3oP

Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today

Daydreaming is inherently flexible. You don’t need to set aside time for it or plan how to execute it properly....

Continue Reading

The post Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2RlYEBR

The 5 Things Every (Great) Marketing Story Needs

Here on Copyblogger, you’ve seen us talk many times about how to tell a terrific marketing story. Why? Because stories...

Continue Reading

The post The 5 Things Every (Great) Marketing Story Needs appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2Pc3krx

3 Things I Learned Moving from Content Marketer to Thriller Novelist

I started working in the content marketing industry 20 years ago. Everything I did from the start until 2018 revolved...

Continue Reading

The post 3 Things I Learned Moving from Content Marketer to Thriller Novelist appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2LtOuvB

Persistence Arises from Gratitude

If you ask virtually any working artist how they developed a creative career, they’ll mention a dedication to their craft...

Continue Reading

The post Persistence Arises from Gratitude appeared first on Copyblogger.

Source Copyblogger https://ift.tt/34rs1GT

The Old Man and The Pen

This is a simple story about the life of a particular writer, and how he ignored the one thing about...

Continue Reading

The post The Old Man and The Pen appeared first on Copyblogger.

Source Copyblogger https://ift.tt/34n7FOP

Don’t Let Go of Expectations … Put Them to Work in Your Marketing

We all know the potential trouble associated with expectations: If you expect something to turn out a certain way —...

Continue Reading

The post Don’t Let Go of Expectations … Put Them to Work in Your Marketing appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2KSV9Pt

How to Keep Your Reader Engaged, from Headline to CTA

Content creation can feel a lot like spinning plates. Once you have one element rolling along, there’s another you need...

Continue Reading

The post How to Keep Your Reader Engaged, from Headline to CTA appeared first on Copyblogger.

Source Copyblogger https://ift.tt/339x2lK

5 Ways to Convert More Prospects by Making Your Case

Your headline draws them in, while your opening copy maintains the magnetic hold. The express benefits give them hope that...

Continue Reading

The post 5 Ways to Convert More Prospects by Making Your Case appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2CYMiqX

Quit Annoying Your Audience! Take 3 Simple Steps to Focus Your Content

Ever have a friend who tells stories that never seem to go anywhere? It sounds okay at first, then it...

Continue Reading

The post Quit Annoying Your Audience! Take 3 Simple Steps to Focus Your Content appeared first on Copyblogger.

Source Copyblogger https://ift.tt/33ZlUcE

Clickbait or Damn Good Headline?

When I review applications from students in our Certified Content Marketer training program, I get to read some great content....

Continue Reading

The post Clickbait or Damn Good Headline? appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2KxGEk6

15 Marks of Exceptional Writing that Gets Noticed

One of my favorite writing exercises requires very little original writing. Want to know what it is? Find 3 pieces...

Continue Reading

The post 15 Marks of Exceptional Writing that Gets Noticed appeared first on Copyblogger.

Source Copyblogger https://ift.tt/33NxuYc