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الثلاثاء، 25 يوليو 2017

Navigating the programmatic turn in content distribution

As programmatic becomes a viable means of distributing branded content, columnist Chuck Moran discusses the risks involving brand safety, viewability and verification and how brands can prepare.

Please visit Marketing Land for the full article.


Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2eLmRAo

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