Welcoming Our New Students to the Creative Foundations Course!

Aww, it warms my heart to see the wave of new students joining our Creative Content Foundations course. That’s a new class from Copyblogger, designed to give you the essentials that every content marketing “pro” needs — whether you’re creating content for your own business, for freelance clients, or in an organization. We’ve got a
Read More...

The post Welcoming Our New Students to the Creative Foundations Course! appeared first on Copyblogger.

Source Copyblogger https://ift.tt/2E56Vjm

Twitter emoji ad targeting is still new territory for some brands

After nearly two years since its launch, Twitter's emoji targeting remains a new concept for advertisers. The post Twitter emoji ad targeting is still new territory for some brands appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2E5gSxo

New Facebook Advertising Research for Marketers

Is Facebook part of your marketing plan? Wondering if Facebook ads are still worthwhile? In this article, you’ll discover stats from recent Facebook advertising research. You’ll also find insights to help you make more informed choices for your advertising campaigns. #1: Facebook Revenue & Growth Statistics No one wants to invest in a platform that’s [...]

This post New Facebook Advertising Research for Marketers first appeared on Social Media Examiner.

Source https://ift.tt/2J0wRAm

LinkedIn is rolling out native video advertising & video for Company Pages

Video for Sponsored Content and Company Page video will be available to all business in the coming weeks. The post LinkedIn is rolling out native video advertising & video for Company Pages appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2GCQHDp

5 Reasons Your Instagram Stories Are Failing (& How to Fix Them)

Benchmark Advocacy Metrics Alongside Organic Reach in Sprout

Marketing Day: Facebook hiring lobbyists, Google Surveys goes global & Springbot opens a customer data co-op

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web The post Marketing Day: Facebook hiring lobbyists, Google Surveys goes global & Springbot opens a customer data co-op appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2GAt921

Know the facts (and avoid the myths) of martech

Splashy vendor-sponsored events have their place — if superficial celebrity keynotes and product roadmap presentations from the CEO are your thing. But what you don’t get is unvarnished access to what really matters: the good, the bad and the ugly of procuring, implementing and operating...

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2Gh7KvF

4 ways brands can win the digital shelf in 2018

Innovators like Amazon keep upping the ante in online retail. Contributor Andrew Waber helps retail marketers catch up with insights into what consumers want. The post 4 ways brands can win the digital shelf in 2018 appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2GFljEF

Report: Facebook on lobbyist hiring spree

Facebook is reportedly already third in lobbying spending after Alphabet and Amazon. The post Report: Facebook on lobbyist hiring spree appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2J2cXoW