Integrating Search and Social: Best-Practices for Cross-Channel Marketing

Paid search and social are both performance channels with particular strengths and weaknesses. Used intelligently together, these two channels combine for a powerhouse multichannel campaign. Here's what you need to know to successfully integrate your search and social campaigns. Read the full article at MarketingProfs

Source MarketingProfs Daily: Search Engine Marketing https://ift.tt/2retPE9