MarTech Today: AdTheorent’s predictions of retailer visits, “Hacking Marketing” review & tools for web optimization

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land:. Ad network AdTheorent can now forecast if you’re likely to visit a physical store after seeing an ad Mar 31, 2016 by Barry Levine Partnership...

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Source Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/1Y3Oksh