Send your hybrid marketers to MarTech to stay on the cutting edge

Successful marketing teams are diverse. They include storytellers, schedulers, sellers and technologists. Getting them on the same page can be a challenge for even the most experienced manager. That’s why you should bring your team to MarTech®. Join us in Boston October 1-3 to discover, learn and...

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Facebook looks to monetize WhatsApp with new Business API & ads that open chats in the messaging app

The new Facebook ads that click to WhatsApp open a pre-filled chat so that users can easily message the business via the app. The post Facebook looks to monetize WhatsApp with new Business API & ads that open chats in the messaging app appeared first on Marketing Land.

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Report: Smartphone shipments down globally, Huawei pushes Apple to #3 position

Company is regarded by some as an agent of the Chinese government. The post Report: Smartphone shipments down globally, Huawei pushes Apple to #3 position appeared first on Marketing Land.

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Marketing Day: New Facebook & Instagram tools, HTTP guide & more

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: New Facebook & Instagram tools, HTTP guide & more appeared first on Marketing Land.

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Facebook cuts off access to API platform for ‘hundreds of thousands’ of inactive apps

Facebook removed access to its API platform for inactive apps, and is now queueing up active apps to make sure all undergo the new review process. The post Facebook cuts off access to API platform for ‘hundreds of thousands’ of inactive apps appeared first on Marketing Land.

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Facebook & Instagram introduce new user tools to track time spent on the apps

Both platforms are rolling out an activity dashboard and new features to help users manage how much time they spend looking at their phones. The post Facebook & Instagram introduce new user tools to track time spent on the apps appeared first on Marketing Land.

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You need 23 keywords in a blog post to rank well. Not.

Contributor Jessica Foster debunks keyword density myths and other SEO content misconceptions. The post You need 23 keywords in a blog post to rank well. Not. appeared first on Marketing Land.

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The ultimate guide to HTTP status codes and headers for SEO

Do you understand how HTTP protocol works and the impact it has on crawling and indexing web pages? No? Here's a guide written by Contributor Barry Adams on HTTP status codes and headers that will make it easier to learn. The post The ultimate guide to HTTP status codes and headers for SEO...

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How to Publish Regularly, Even If You Lack Writing Confidence

Recently, a writing student asked me about the dilemma of keeping to a publishing schedule, even when you can see all of the flaws in your own writing. How can we publish content every week, or even every month, when we still have so much to learn? Most of us run into this sometimes —
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The post How to Publish Regularly, Even If You Lack Writing Confidence appeared first on Copyblogger.

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Creative Instagram Features for Marketers

Want to make your Instagram presence more business-oriented? Wondering which Instagram tools can help? In this article, you’ll discover six Instagram features marketers can use to support business goals. #1: Use Instagram Action Buttons to Encourage On-Platform Business Transactions Instagram business accounts can now add action buttons to their profile that allow users to book [...]

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