Mark Zuckerberg announces new ‘Clear History’ option & more at Facebook’s F8 Conference

"This is the kind of control that we think people should have," said Zuckerberg, after announcing users will be able to clear their browsing history on the site. The post Mark Zuckerberg announces new ‘Clear History’ option & more at Facebook’s F8 Conference appeared first...

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Four publisher groups to Google: Your GDPR proposal ‘severely falls short’

The organizations point to Google's requirements that publishers collect consent and assume liability as some of the many issues. The post Four publisher groups to Google: Your GDPR proposal ‘severely falls short’ appeared first on Marketing Land.

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How to Create a Hashtag That Will Actually Get Used

Marketers: Never forget that we are at war

Contributor David Rodnitsky urges agencies and brands to stay alert and aggressive, to avoid being "Blockbustered." The post Marketers: Never forget that we are at war appeared first on Marketing Land.

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Facebook Custom Audiences: How To Create The Foundations Of Your Remarketing Strategy

The key to any successful ad strategy is successful targeting. It’s simple, if you don’t target the people that matter you won’t be getting conversions. Of course, you also want to make the most out of your ad spend. Remarketing through Facebook Custom Audiences provides you with a means to achieving both of these [...]

The post Facebook Custom Audiences: How To Create The Foundations Of Your Remarketing Strategy appeared first on Search Engine People Blog.

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Hooray! Google My Business descriptions are back

Contributor Joy Hawkins points out that GMB has brought back the business description field and shares helpful tips on how a business owner can get the most marketing and sales mileage from it. The post Hooray! Google My Business descriptions are back appeared first on Marketing Land.

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Is responsive web design enough? (Hint: No)

Contributor Kris Jones explains why having a responsive web design is a great first step but combining AMP with a PWA design is better. The post Is responsive web design enough? (Hint: No) appeared first on Marketing Land.

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How to use a podcast to create smart and usable content

In the last of this three-part series, Contributor Sherry Bonelli says a podcast might be an audio file, but you can create unique written content from it to help with your branding and SEO efforts. Here's how. The post How to use a podcast to create smart and usable content appeared first on...

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3 Simple Ways to Get Started with Relationship-Building Webinars

While we are often introduced to new and shiny marketing technologies, webinars are still great ways to interact with our audiences. They help you build relationships, teach, and discover and drill down on your audience’s wants, needs, objections, and problems. But the thought of producing webinars can be overwhelming if you don’t have experience with
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The post 3 Simple Ways to Get Started with Relationship-Building Webinars appeared first on Copyblogger.

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3 Overlooked Facebook Lookalike Audiences That Will Improve Your Ad Results

Want better results from your Facebook lookalike audiences? Wondering which custom audiences yield the best-performing lookalike audiences? In this article, you’ll discover how to create three highly tuned Facebook lookalike audiences from your most valuable custom audiences. #1: Reach a Lookalike Audience of People Who Spend Time on Your Website’s Product Pages Website traffic lookalike [...]

This post 3 Overlooked Facebook Lookalike Audiences That Will Improve Your Ad Results first appeared on Social Media Examiner.

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