Search is often the first, and sometimes only, channel that customers can use to tell you what they want from you. It can also be an opportunity to build credibility, engagement, and loyalty. As you "listen" to customers' searches, you'll want to ask (and answer) these six questions. Read the full article at MarketingProfs
Source MarketingProfs Daily: Search Engine Marketing https://ift.tt/3a3ZvxN
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