Kiip undertakes ‘first’ blockchain-recorded mobile ad campaign

The mobile marketing firm is now writing an Anheuser-Busch audit trail to a public blockchain, where all stakeholders can view all the data. The post Kiip undertakes ‘first’ blockchain-recorded mobile ad campaign appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2KfDZMW