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الأربعاء، 31 مارس 2021

Most U.S. marketers ready to quit in last year

Sobering data from a new Sitecore survey

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Accelerating the ABM customer journey

Pepperjam’s experience with the new Journey Acceleration Measurement solution from Madison Logic

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Agile marketing, M&A in martech: Wednesday’s daily brief

Plus, is it martech or technology for marketing?

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How to Grow Your TikTok Account: 11 Tips

Want to grow your following on TikTok? Looking for tips to get more views and followers? In this article, you’ll discover how to accelerate your TikTok account growth. To learn how to grow your TikTok account, read the article below for an easy-to-follow walkthrough or watch this video:  #1: Post 4-8 Times Per Day […]

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الثلاثاء، 30 مارس 2021

Actionable SEO & PPC content training at SMX Create — just $149

After a few focused hours, you’ll be ready to write high-ranking content, optimize copy for organic visibility, create visually stunning display ads, and more.

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Equinox’s forced trial, virtual meetings best practices: Tuesday’s daily brief

Plus, streaming is soaring. Will data collaborations rise to the occasion?

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How to Create Facebook Video Ads People Will Watch

Want more people to watch your video ads? Wondering how to create video ads that look like native, organic content? In this article, you’ll learn how to create Facebook video ads that feel like organic news feed posts. To find out how to create Facebook video ads that people will watch, read the article below […]

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الاثنين، 29 مارس 2021

How Equinox pivoted from clubs to content

Using collaboration service Airtable, the in-person fitness brand rapidly re-thought its digital content

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Visual storytelling, Verizon Media: Monday’s daily brief

Plus, will Facebook do a Clubhouse thing?

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How Marketers Can Respond to Apple’s iOS 14 Privacy Update

Do your customers use iPhones? Wondering how you should alter your marketing based on the new Apple privacy updates? In this article, you’ll discover six tips to adjust your marketing activities in response to the data tracking permissions changes coming your way. Why the iOS 14 Update Matters to Marketers There has been a lot […]

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الخميس، 25 مارس 2021

Maryland’s digital ad tax may be a constitutional overreach

Shining a light on potential problems for Maryland’s digital advertising tax grab

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Consumer insights, presentation tips: Thursday’s daily brief

Plus, further thoughts on the great martech debate

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LinkedIn Video Strategy: Getting More Exposure on LinkedIn

Want to use LinkedIn video to position yourself as an expert? Wondering what kind of video content to produce? In this article, you’ll learn how to build your expertise using three types of video on LinkedIn. Why Consider LinkedIn Video? When most marketers talk about video, they think of YouTube, Facebook, or Instagram, but LinkedIn […]

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الأربعاء، 24 مارس 2021

Infutor scales its consumer insight capabilities

A new product, Total Consumer Insights matches hundreds of signals to first-party data-based profiles

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It doesn’t have to be martech to be in a martech stack

Asking what is and isn’t martech leads to complex considerations

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Integrate launches the Demand Acceleration Platform

As buyers build their own journeys, B2B marketers are engaging further down the funnel than ever

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Google tests lists, CDPs unify: Wednesday’s daily brief

Plus, picking the right podcast

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YouTube Analytics: How to Use Data to Inform Your Future Videos

Want more engagement, leads, and sales from your YouTube videos? Wondering how to use data to create high-performing videos? In this article, you’ll learn how to use YouTube analytics to identify successful videos you can model for similar results. Why Data Analysis Matters to YouTube Video Performance If you want to improve your YouTube channel’s […]

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